VISUAL THINKIN ft Josefina Studio -

Inspired by Josefina — a fellow uruguayan, creative and entrepreneur based in berlin — i came up with an idea.
I wanted to visually tell the story of the power behind knowing how to create and customize your own clothes.
It's something Josefina not only lives by, but also teaches in her studio in Kreuzberg.

I shared the idea with her: a street performance and audiovisual piece to communicate her work and show people what it feels like to live from a place of authenticity.

She immediately said yes — and from that moment, the idea grew into something beautiful.